EEA/UK COOKIE POLICY

Last updated: May 17, 2022

This Cookie Policy explains how Serial 1 Cycle Company, LLC ("Serial 1", "we", "us" or "our") uses cookies and other trackers for security, to provide functionality, to track how visitors interact with our site Serial1.eu ("Site"), and for our marketing and advertising activities.

1. What are cookies and other trackers?

A Cookie is a small piece of text that is placed your website browser when you visit a website. These include our own first-party Cookies as well as third-party Cookies of our service providers and marketing partners (if any). They are used to "remember" when your computer or device accesses this Site. Cookies are stored in your browser. A cookie will help the Site, or another website, to recognize your device the next time you visit. Most cookies won't collect information that directly identifies you as a person, and will instead collect more general information such as how visitors arrive at and use our Site. Other cookies collect personal data. Cookies may be used to create a profile of a visitor's activities on the Internet which can be used (for example) to try to predict the visitor's purchasing and behavioral preferences.

[We may also use Flash Local Storage Objects ("Flash LSOs") to store your Site preferences and to personalize your visit. Flash LSOs are different from browser cookies because of the amount and type of data stored. Typically, you cannot control, delete, or disable the acceptance of Flash LSOs through your web browser. For more information on Flash LSOs, or to learn how to manage your settings for Flash LSOs, go to the Adobe Flash Player Help Page, choose "Global Storage Settings Panel" and follow the instructions. To see the Flash LSOs currently on your computer, choose "Website Storage Settings Panel" and follow the instructions to review and, if you choose, to delete any specific Flash LSO.]

[Clear GIFs (also called web beacons, web bugs or pixel tags) are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your device's hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs in connection with our Site to, among other things, track the activities of Site visitors, help us manage content, and compile statistics about Site usage.] [We and our third-party service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.] In this Cookie Policy, we refer to all these technologies as "cookies".

2. Types of cookies

•  Session cookies

Session cookies are stored only temporarily during a browsing session and are deleted from the visitor's device when the browser is closed.

•  Persistent cookies

Persistent cookies are saved on your device for a fixed pre-defined period of time (usually several months) and are not deleted when the browser is closed. Persistent cookies are used where we need to be able to recognize your device for more than one browsing session. Persistent cookies used on this Site generally have a maximum lifespan of between one hour and two years; please use our cookie settings tool available via the floating icon in the bottom left of your browser for further details.

•  First party cookies

First party cookies are set by the website you are visiting and they can only be read by that site.

•  Third party cookies

Third party cookies are not set by the owner of the website you are visiting, but by a different organization. For example, advertisers and other third parties may use their own cookies when you click on an ad or link on our Site, or we might engage a third-party analytics company that will set their own cookie to perform this service.

3. Categories of cookies

We categorize the different types of cookies described above as follows:

•  Strictly Necessary cookies:

These are cookies that are required for the operation of our Site, such as to provide secure log-in or required to remember your requests (for example, your choice of language or region, or to set a cookie to store your preferences regarding the cookies on our Site). These cookies do not require your consent and cannot be switched off (although in some cases you can change your requests). You can set your browser to block or alert you about these cookies, but some parts of our Site may not work if you block these types of cookies.

•  Functional cookies:

These cookies are used to provide certain functionalities to you by recognizing you when you return to our Site so that we can offer you a better experience on this Site. For instance, these cookies help us to personalize our content for you, or greet you by name.

•  Analytics cookies:

These cookies allow us to analyze Site usage and understand how visitors use it. These cookies recognize and collect information about the number of visitors to our Site, the pages they view, how long they view pages, and how they move around our Site when they are using it. This helps us to improve the way our Site works, for example, by ensuring that visitors are easily finding what they are looking for. If you do not consent to these types of cookies we will not be able to improve our Site based on information from your visit. [Analytics cookies also can be used with information from advertising cookies to help us measure the performance of our tailoring of advertising and content to your interests in order to help us improve our advertising campaigns and the Services' content for those who engage with our advertising.]

•  Targeting cookies:

These cookies are used to tailor advertising and content to your interests ("Targeting"), both within and beyond our Site. These cookies collect data about your online activity, including your visit to our Site, the pages you have visited and the links you have followed. They identify your interests so that we can provide advertising that we believe is relevant to you. We will use this information to make our Site and the Targeting displayed on it, and the marketing messages we send to you, more relevant to your interests. We may also share this information with third parties who provide a service to us for this purpose. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the Targeting and to monitor from which Targeting source a visitor was directed towards our Site so that we know whether it is worth for us to invest in that particular Targeting source.

These cookies may be set through our Site or by our third-party Targeting partners. They may be used by those partners to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and Internet device. If you do not consent to these types of cookies, you will experience less targeted advertising (but not less advertising overall).

4. Social Media Plugins

Social Media Plugins are tools that allow visitors to easily share information on our site (like a purchase that you make) with social media platforms. The Site contains the following plugins:

  • Twitter plugin; Twitter is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA. Find information on data protection at Twitter here: https://twitter.com/en/privacy.
  • LinkedIn plugin; LinkedIn is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Find information on data protection at LinkedIn here: https://www.linkedin.com/legal/privacy-policy.

[Alternative 1] To increase the protection of your data when visiting our Site, plugins are embedded using the so-called "Shariff Solution". This means that when a page of this Site is accessed, a connection to the servers of the respective plugin provider is not yet established.

[Alternative 2] To increase the protection of your data when visiting our Site, plugins are embedded using the so-called "Two Click Solution". This means that when a page of this Site is accessed, a connection to the servers of the respective plugin provider is not yet established.

Your web browser establishes a direct connection to the respective plugin provider's servers only when you activate the plugins. This way, the plugin provider receives information that your web browser has accessed our Site, even when you do not maintain a user account with the provider or are not logged in. Log files (including the IP address) are transmitted directly from your web browser to a server of the respective plugin provider and may be stored there. This server may be located outside the EU or EEA (such as in the U.S.).

If you do not wish for a plugin provider to receive, save, and use data gathered through this Site, you should not use that plugin. You can find out more about the purpose and scope of the data collection, as well as about processing and use of your data by plugin providers and about your rights and options to change settings to protect your data, in the privacy statements of the plugin providers (see above).

5. Social media links

This Site contains links to Serial 1 social media pages from the following companies:

  1. Facebook; Facebook is operated by Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA. Find information on data protection at Facebook here: https://www.facebook.com/privacy/explanation.
  2. Instagram; Instagram is operated by Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA. Find information on data protection at Instagram here: https://help.instagram.com/519522125107875.
  3. Twitter; Twitter is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA. Find information on data protection at Twitter here: https://twitter.com/en/privacy.
  4. LinkedIn; LinkedIn is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Find information on data protection at LinkedIn here: https://www.linkedin.com/legal/privacy-policy.

These links are not plug ins; they are links to external Serial 1 social media pages via standard functionality. No cookies are set in relation to these links when browsing the Site. Should you click any of these links you will be directed to the relevant social media page. Each of these social media companies operates their websites independently of Serial 1, including their own cookie policies and privacy policies and settings. Please visit the respective social media companies' privacy information for further details.

6. Lifespans

The various cookies used by our Site have different lifespans. Session cookies will be deleted once you close your browser. Persistent cookies implemented on our Site will be kept for a period of time that does not exceed two years. Please use our cookie settings tool available via the floating icon in the bottom left of your browser to learn about the specific lifespans of the cookies we use.

7. What cookies do we use?

We use different categories of both session and persistent cookies on our Site, which can either be first or third cookies.

Information on the cookies that we use on our Site (their names and categories, their lifespans and whether third parties have access to the cookies) are described in our cookie settings tool available via the floating icon in the bottom left of your browser for further details.

8. Information about tracking with Google Analytics

We use Google Analytics, which tracks interactions of Site visitors to systematically evaluate those interactions, using cookies. The following data will be processed in connection with the use of Google Analytics:

  1. Your IP address
  2. The Site you visited
  3. The last website you were on before visiting our Site
  4. The subpages that are visited
  5. The length of stay on the Site
  6. The frequency of visits to the Site

The legal ground for the processing of your personal data is your consent according to Art. 6(1)(a) of the EEA and UK GDPR.

The purpose of the processing of your personal data is to analyze and evaluate your behavior on our Site. This helps us to constantly improve our own Site and its ease of use. We store the personal data for [xxx months].

If you want to opt-out please use the following link: [insert opt-out links for Google Analytics] Google Analytics Opt-out Browser Add-on Download Page.

9. Managing cookies and withdrawing consent

We will obtain your opt-in consent to the use of the cookies and other tracking technologies on the Site when you first access the Site and if we introduce any new cookies to the Site, unless they are strictly necessary cookies, in which case your consent is not required. When you visit the Site, a pop up will appear to inform you about our use of such cookies. You can then consent by clicking on "Accept All", or you may refuse cookies (except strictly necessary cookies) by clicking on "Refuse All". You may alternatively use our cookie settings tool available via the floating icon in the bottom left of your browser and decide the categories of cookies that you wish to accept, and the cookies you wish to reject.

If you reject cookies, we will not set those cookies on your device, except strictly necessary cookies and a cookie to remember that you don't want any cookies set when you visit the Site.

If you have accepted cookies but later decide that you want to reject them (withdraw your consent) for the future, you can do so by using our cookie settings tool available via the floating icon in the bottom left of your browser.

You can also disable cookies by changing your Site browser settings to reject cookies. How to do this will depend on the browser you use. All modern browsers allow you to change your cookie settings that will typically be found in the ‘options' or ‘preferences' menu of your browser. Use the ‘Help' option in your browser for more details.

  1. (i) Cookie settings in Internet Explorer
  2. (ii) Cookie settings in Firefox
  3. (iii) Cookie settings in Chrome
  4. (iv) Cookie settings in Safari web and iOS.
  5. If you choose not to use the cookie preference tool, but instead control cookies through browsers, please remember to change your settings in each browser and for each of your devices.

Blocking all cookies will have a negative impact upon the usability of many websites, including ours. If you block cookies, you may not be able to use all the features on our Site. You can also delete cookies already stored on your computer. However, deleting cookies might have a negative impact on the usability of many websites, including ours.

10. More about cookies

If you would like to learn more about how advertisers use these types of cookies or to choose not to receive them, please visit http://www.youronlinechoices.eu You can find further information on managing cookies in most browsers also here: http://www.allaboutcookies.org/.

11. Changes to this Policy

We reserve the right to modify this Cookie Policy from time to time. If we make any changes to this Cookie Policy, we will change the "Last Update" date above, post the updated Cookie Policy on this page and ask you to re-consent to our changed use of cookies.

12. Contacting us

If you have any queries in connection with this Cookie Policy, please contact the following:

support@serial1.eu

You may also contact our EEA Representative at:

support@serial1.eu